Asi Case Study

2470 Words10 Pages
1. Which message systems appear to be doing a consistently good job of communicating the organization's values? Which appear to be doing a poor job? Be sure to fully explain your position. Looking at the ASI case there are seven different message systems that are present. Of the seven message systems it seems to appear that five of them are doing a good to very good job at communicating the organization’s values. Two of the systems though seem to be lacking and giving signals of some red flags within the organization. From here I will break down each message system and point out the details of each. Organizational Staffing Process: Of all the message systems within ASI I would say that this is the worst one present. ASI is a more informal company and that is really showing up within their hiring practices. One huge “red flag” example of bad hiring practices comes from page four of the case study. It states, “One of the most recent hires worked at Applebee’s restaurant. Mike had dinner there and engaged the waiter in conversation. Mike was so impressed with him that he offered him a position at ASI”. There was also another instance where the marketing director was hired due to a class project she worked on while attending Jacksonville State. The level of informality and the number of equal employment regulations that are broken here are just astonishing. I really don’t think that this was an effort by the company to intentionally set out to break rules and regulations. As a matter in fact I think this was just Mike trying to be nice without really knowing what he was doing. There is a tendency with Entrepreneurs to act in such a manor simply because they do not understand the business end of the situation. This is a very fixable issue within the company’s message system and quite possible the most important one that needs to be fixed. Training Process:

More about Asi Case Study

Open Document