Sahara Essay

Market Potential of SIME

ACKNOWLEDGEMENT

I would like to thank the management of Sahara India Media & Entertainment a division of Sahara India Pariwar, Lucknow who gave me an opportunity to pursue

my summer training in their organization.

I am grateful to Mr. Munesh Sexena (Marketing Manager) for unflinching support.
I wish to express deep sense of gratitude into Mr. Vijay Srivastava who guide and

inspired me throughout my training.
! wish to thanks the staff of Sahara India Media & Entertainment for their encouragement and support.

I convey my thanks to all the people who took interest and answered questionnaire within a short time and gave their valuable suggestions.

! thanks to my Family & my Friend Mr. GuIzar khan who read the draft at various stage and given their valuable suggestions.

Sunil Kumar Dubey

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-Market Potential of SIME

DECLARATION

Myself SwJl Kumar Dubey student of M.B.A. from Institute of SRM - IMT , hereby declare that all information Facts and figure in this report are my findLTlg and are origLTlal

in nature, which are collected from the various localities.

This information is true to the best of my knO\vledge.

Sunil Kumar Dubey M.B.A.

SRM-IMT Modi Nagar (Gaziabad)

Market Potential of SIMB

PREFACE

As a part of the course requirement of Post Graduate Diploma Management I was asked

to undergo 6-8 weeks Internship training in any organization. So as to get an exposure to practical management and to get familiar with the various activities taking place in the

Orgwization.
I got opportunity to undergo my Ll1temship training in "SAKJ\RA INDIA MEDIA A-ND ENTERTAINMENT" a unit of SAHARA INDIA PARTWAR, where I ,vas allotted a

moiect title:
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"MARKET POTENTIAL OF RASIITRIYA SA If AHA A-ND SAKARA SAMAY"

Every business works on an exp1icit or implicit 'business plan', which comprises both

corporate and competitive strategies of the firm. To implement the above...