519 Unit 1

306 Words2 Pages
Problem 1-32 Now that you know of the chip’s faults, what should you disclose and to whom should you disclose it? Now that I have discovered a minor defect, I would inform my supervisor immediately, so production of the chips can be stopped. I would tell my supervisor that the chip will cause hard to discover failures that are more than likely not to happen, but can happen in unusual circumstances. I would then suggest that we fix the minor defect and inform the public of the possibility the chip can cause failures, giving them the option to exchange the chip out within a 90-day time period after going public. Problem 2-55 Where does this program fit in the Harley-Davidson value chain? From a value chain perspective, how does the Rider’s Edge program at Harley-Davidson support the firm strategy? The value chain is broken down into three phases: 1) upstream: product development and the firm’s linkages with suppliers; operations: manufacturing operations for retailer or service firm (providing products and services); downstream: linkages with customers, including delivery, service, and other related activities (Blocher, Stout & Cokins, 2010). Rider’s Edge program fits in the Harley-Davidson value chain under the downstream focus on servicing customers have. Therefore, because most of their customers are intimidate by the 400+ pound bike, Rider’s Edge program was created to help their customers who past the written and driving test of Motorcycle Safety Foundation’s learn to correctly ride the Harley-Davidson bikes. With this program it will help customers gain confidence in riding the bike. Also, if potential customers know about the program, those who want to purchase a Harley, but intimidated by them, may decide to purchase one knowing they will learn to be taught how to ride it correctly after passing the Motorcycle Safety Foundation

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