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Jet Airways

Submitted by ABHI12345 on January 28, 2009

Case study on Jet Airways

Naresh Goyal (59), the founder Chairman of Jet Airways, India’s premier airline, has over 38 years of experience in the Civil Aviation industry. He is the recipient of several national and international awards.

After graduating in Commerce in 1967, Mr. Naresh Goyal joined the travel business with the GSA for Lebanese International Airlines. From 1967 to 1974 he underwent extensive training in all facets of the travel business through his association with several foreign airlines. He also extensively travelled overseas on business during this period.

With the experience, expertise and technical know-how thereby acquired, in May 1974, Mr. Naresh Goyal founded Jetair (Private) Limited with the objective of providing Sales and Marketing representation to foreign airlines in India. He was involved in developing studies of traffic patterns, route structures, operational economics and flight scheduling, all of which has made him an authority in the world of aviation and travel.
In 1991, as part of the ongoing diversification programme of his business activities, Mr. Naresh Goyal took advantage of the opening of the Indian economy and the enunciation of the Open Skies Policy by the Government of India to set up Jet Airways for the operation of scheduled air services on domestic sectors in India. Jet Airways commenced commercial operations on May 05, 1993.
Mr. Goyal has been re-elected to IATA Board of Governors for the year 2008-09. He has earlier served on the Board of Governors of the International Air Transport Association (IATA), from 2004-2006.
In 15 years, Jet Airways has emerged as India’s largest private domestic airline and has been acclaimed by frequent travellers as the most preferred carrier offering the highest quality of comfort, courtesy, standards of ground and in-flight services and reliability of operations. Jet Airways currently operates a fleet of 10 -...

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