Free Essays on Coca Cola Evolution

Anti Essays :: Free Essay on "Coca Cola Evolution"

You can search for more free term papers from Anti Essays using the search box above.

Sponsored Essays by TermPapersLab.com

  1. Coca-Cola And Its Evolution
    Coca-cola And Its Evolution Coca-Cola and its Evolution The Coca-Cola company started out as an insignificant one man business and over the last one hundred and ten years it has
  2. Coca-Cola And Its Evolution
    Coca-Cola and its Evolution The Coca-Cola company started out as an insignificant one man business and over the last one hundred and ten years it has grown into one of the largest
  3. Coca-Cola And Its Evolution
    Coca-Cola And Its Evolution The Coca-Cola company started out as an insignificant one man business and over the last one hundred and ten years it has grown into one of the largest

Plagiarism Warning

This free essay is for research purposes ONLY. Do NOT submit term papers from Anti Essays as your own. If you use information from this free term paper, it is your responsibility to cite it. MLA and APA citations can be found at the bottom of the page.

Coca Cola Evolution

Submitted by evisu08 on January 20, 2009

The Coca-Cola company started out as an insignificant one man business and over the last one hundred and ten years it has grown into one of the largest companies in the world. The first operator of the company was Dr. John Pemberton and the current operator is Roberto Goizueta. Without societies help, Coca-Cola could not have become over a 50 billion dollar business.

Coca-Cola was invented by Dr. John Pemberton, an Atlanta pharmacist. He concocted the formula in a three legged brass kettle in his backyard on May 8, 1886. He mixed a combination of lime, cinnamon, coca leaves, and the seeds of a Brazilian shrub to make the fabulous beverage. Coca-Cola debuted in Atlanta's largest pharmacy, Jacob's Pharmacy, as a five cent non-carbonated beverage. Later on, the carbonated water was added to the syrup to make the beverage that we know today as Coca-Cola.

Coca-Cola was originally used as a nerve and brain tonic and a medical elixir. Coca-Cola was named by Frank Robinson, one of Pemberton's close friends, he also penned the famous Coca-Cola logo in unique script. Dr. John Pemberton sold a portion of the Coca-Cola company to Asa Candler, after Pemberton's death the remainder was sold to Candler. Pemberton was forced to sell because he was in a state of poor health and was in debt. He had paid $76.96 for advertising, but he only made $50.00 in profits. Candler acquired the whole company for $2,300.

Candler achieved a lot during his time as owner of the company. On January 31, 1893, the famous Coca-Cola formula was patented. He also opened the first syrup manufacturing plant in 1884. His great achievement was large scale bottling of Coca-Cola in 1899. In 1915, The Root Glass Company made the contour bottle for the Coca-Cola company. Candler aggressively advertised Coca-Cola in newspapers and on billboards. In the newspapers, he would give away coupons for a free Coke at any fountain.

Coca-Cola was sold after...

You must Login to view the entire essay.
If you are not a member yet, Sign Up for free!

Citations

MLA Citation

"Coca Cola Evolution". Anti Essays. 21 Nov. 2009
<http://www.antiessays.com/free-essays/30784.html>

APA Citation

Coca Cola Evolution. Anti Essays. Retrieved November 21, 2009, from the World Wide Web: http://www.antiessays.com/free-essays/30784.html