Popular music has constantly been seen as a vital social impact in various ways. The relationship between popular music and politics is connected along two different dimensions. In the widest sense the first If we stick with the definition that popular music has wide appeal and mass distribution, then the history really begins with the publication of sheet music — this makes pop music another media form that owes its origins to Gutenberg's printing press. Printed sheet music allowed individuals who were not the original composer of a song (or a musician lucky enough to be given a hand-copied version of the original score) to take away the music, and perform it to the audience of their choice. Songs could cross from city to city, country to country, enjoyed and played by large numbers of people at the same time.
It is therefore threatening the cultural identities of many countries because this one culture is being largely promoted due to the dominance of the western media and media imperialism. However Curran argues the concentration of media ownership has been about for ages. In the 1930s half the UK media was owned by just 4 corporations. It is therefore not a new thing and so it’s not necessarily the concentration of the media that is threatening cultural identities as they would have been threatened a long time ago if this was the case. Marxists argue against Curran’s view and state that it must be the media imperialism that is threatening cultural identities; with new media and globalisation, media companies have immense power and so can and are threatening on a larger scale.
The increase in sells in the iPhone also led to the increase in sales with the iPad as well. This really solidifies why the record company will not settle for the flat pricing price of Apple policy. Apple ability to control the download of music will definitely not work if Apple doesn’t allow for more flexible pricing. Apple must understand without music to download then there is know extra incentives or revenue that helps them maintain those increases in sales with their iPhones, iPods, or iPads. Apple future with downloads will be just find
The first red flag would be that they are competing with huge computer companies that can have anything a customer needs readily available to ship. While Keystone seems to be doing a great job keeping up with the demand of certain products, they are forced to charge the customers more money for those products. While this has not currently affected them, it could in the future and could eventually be a problem for them. Another thing is that although business is booming right now, computers businesses do very well when the economic conditions are good. There are reports that say the economy will grow over the next few years (2010), but there is a possibility that they could be wrong and that won’t happen.
It has become one of the key marketing mix elements. Though there is no doubt about its effectiveness in bringing in a fortune to the company there is also the risk of it going wrong in its principal objective of bringing in more revenue. The risk involved is huge to the extent that a company considering the use of celebrity has to make a very careful analysis on certain attributes before venturing into it. What really is a celebrity endorsement? It is a marketing process by which a brand gets into a contract with a celebrity and makes the celebrity to endorse the use of its products in a way that it creates trust among the customers.
Many examples come from the entertainment side where if a movie makes a lot in the box office then it is a good movie, if a book gets off the shelves quickly then it is a good book, or if an album gets sales then it is a good album. However the entertainment side is not the only thing this pertains to, if an idea or a quick scam, like a shake weight, gets a roll on some sales then people start buying more and more thinking that it is a genius idea. This is how America come to believe things, if it makes money, sells quickly, or widely popular, then it must be
According to Mike Masnick, in the article, A Day In The Life Of Legalized Extortion: How The BMI Shakedown Works, illustrates that this is all legal but has the hallmark of a shakedown, making companies like BMI and ASCAP notorious for doing more harm than good. Furthermore, because of the way these systems work, they tend to funnel money disproportionately to big name artists while harming less well-known songwriters. BMI has been particularly obnoxious about this. For example, and undisclosed songwriter, did not receive any of the promised royalties, and when this matter was brought up, BMI responded that it was not their problem. One BMI employees even said, “I would like to tell him that he needs to write a hit song.” (Masnick) BMI also uses tactics of spying on venues to see if they’re playing music.
Alone and used in suitable quantities, mostly they are not a danger to the human body. However, these stimulants in combination, can be a completely different story if consumed by the right
Threats include media scrutiny as to the caffeine content of the drinks as well as misuse by some individuals using the drink as a stimulant irresponsibly. One of the most popular energy drinks on the market is Nero, a line of beverages with sexy packaging that are designed to assist your body throughout the day. Strengths of Nero beverages include; a relatively successful following and attractive packaging. Weaknesses include the fact Nero is not organic and thusly doesn’t appeal to that part of the market, as well as what the actual ingredients are in which provide energy. Opportunities are the growing energy drink market as well as the possibly expansion of their flavor line.
The success of a new film can be defined as either commercial success or critical success. Commercial success is more important to mainstream films, whilst critical success is more important to independent films. A good film script for a mainstream film will be simplistic and predictive so that it appeals to mass audiences. Also the film script will belong to a clear genre and will have a structured storyline. If the majority of the population finds the script of a film to be unclear and hard to understand then they will give their friends that feedback and so people won’t go to see the film, which is especially bad for a mainstream film as they cost millions to produce and rely on commercial success.